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Digital Merchandising

  • Assess current site design& areas of opportunity. 

  • Establish & monitor target KPI’s across devices, market trends, & competitive insights to optimize short-term performance& to inform long-term strategies.

  • Optimal standards for product page imagery & copy to drive strongest conversion.

  • Site merchandising best practices for all levels of the conversion funnel to increaseconversion, shopability & visitor satisfaction.

  • Content creation & storytelling techniques that drive engagement and conversion.

  • Cross sell strategy and content.

  • Localization maximization. 

  • Marketplace Opportunities – Amazon, Ebay, Alibaba/Tmall, Walmart, etc.